Podcasting in a Pandemic – Switch & Board

Podcasting in a Pandemic

What a year! 2020 got weird fast and now we’re all living in some strange and uncertain times.

For many of us, this is a new phenomenon and it has created new waves of anxiety, fear, restlessness, and ennui.

A strange combination to be sure. Social media is flooded with messages on how to stay productive, stay fit, and maintain mental wellness. There is also a lost of messaging about seizing the day. Some are saying this is a great time to finish the unfinished or to finally leap into passion projects that have only been dreams up until now.

For some people that may be true. For people who have their health, the health of their loved ones, and some semblance of financial security, this can be a fun time to dabble and get creative.

But for those who are experiencing lost wages, lost hope, or lost loved ones, getting creative isn’t a fun distraction- it’s a necessary outlet during an emotional time.

But for those who are experiencing lost wages, lost hope, or lost loved ones, getting creative isn’t a fun distraction- it’s a necessary outlet during an emotional time. It’s also a perfectly reasonable to do nothing, or very little. There isn’t a road map for dealing with a global pandemic on the personal emotional or intellectual level, so we’re all making it up as we go.

It’s ok if this isn’t the right time for you to start writing your book. It’s ok if you don’t have the mental capacity to start a new online course. And it’s definitely ok if this doesn’t feel like the right time to start a Love is Blind podcast with your friends.

That doesn’t mean that you can’t ever get your project off the ground. Things are going to go back to normal and it will be important to prepare for that. One thing you can do is plan. We are working with our clients right now to plan upcoming productions. This means lining up guests, creating compelling sound bites, designing logos, and defining the focus and the brand of a show.

All of this is a lot of work, and every little bit of planning you can do now, will put you in good stead for when you get out of quarantine.

So keep your chin up. Whether you’re doing nothing, doing very little, or writing your opus, congratulations! Let us know if you need any help.

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